Ries Report demo

Many of you have had enough of the Wiggles, I understand. But I have to do one more post on my favorite kiddie band. I was quoted about my taste for the Wiggles in the Taste column of the Wall Street Journal last Friday.

Changing Tunes
Sick of inane children's music? There are alternatives.
BY JENNIFER GRAHAM
The Wall Street Journal, Friday December 8, 2006

... "Can you imagine showing up for a U2 concert and having no Bono on stage? This is exactly how I felt with no Greg," said Laura Ries, a 35-year-old mother and marketing consultant who took her two sons to a Greg-less Wiggles concert in Atlanta on Nov. 15.

The Wiggles have been around for 15 years; Mrs. Ries has been a parent for four. Like many new mothers, she went into labor with adult tastes in music and emerged with an appetite for Barney. A wailing infant will do that to you. "There are things that you would never think you would do, but if it keeps them quiet, you do it," Mrs. Ries said.

In addition, Al and I have something special planned for 2007. It will be called the Ries Report. We are in the testing phase and hope to go live in late January. But you can see a sneak preview of my demo that I have posted on You Tube. And you guessed it my first report is on The Wiggles.

Also check out Al's Ries Report on Acura.

Comments

[Vincenzo Ragone]

Hi Laura!

I'm happy to see you in action!

Usually marketers speak about innovation but usually their words are not transformed in reality! it's incredible!

[Scott Miller]

Love the two reports I've seen so far, Laura. I'll be sending the links to others. Nice to see you in motion finally. ;-)

[Jim]

Great initiative with the riesreport. Looking forward to January 2007. I think video blogs is getting quit popular like brandflash with my fellow dane Martin Lindstrom. Video is one of the great things about the internet. Since most people live busy lifestyles these days. It's like the fastfood of the internet thats easy to consume http://www.martinlindstrom.com/